Tuesday, May 8, 2012

Asia: Facebook Adds 20 Millions

A fresh snapshot of Asia’s social media landscape reveals which service dominates in each country – and it’s especially good news for Facebook, which has added more than 20 million users across Asia in the past six months.
The infographic and its stats were put together by the Singapore-based branding and PR agency WeAreSocial. It points out that Facebook now has more than 192 million users across the 24 main Asian wired nations.
The only countries that prefer a different social network are China (where Tencent’s (HKG:0700) QZone dominates), Vietnam (Zing), South Korea (CyWorld), and Japan (Twitter). In the latter country, Japanese social network Mixi has been struggling and is now getting swamped by both Facebook and Twitter.
In China, Tencent’s Qzone looks monstrously huge, but its user numbers have dropped by five million since we last checked on the Asian social media scene last year. That squeeze will have been caused by increasingly popular microblogs (weibo), such as those from Sina and Tencent itself.
Here’s the current view across the region, with the newest site-reported stats that are available for each country (click to enlarge):
Check out which social networks are the most popular in each nation in Asia (May 2012) - Click to enlarge.
[Source: WeAreSocial blog]

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