by Will Parker, Science Go Go
A new Virginia Tech study highlights the unexpected and dramatic
consequences subtle social signals in group settings can have on
individual cognitive functioning, especially for women. The researchers
say settings such as juries, parties, business meetings and classrooms
all have the potential to derail our cognitive skills. "You may joke
about how committee meetings make you feel brain dead, but our findings
suggest that they may make you act brain dead as well," quipped lead
researcher Read Montague.
Montague and his co-researchers used functional magnetic resonance
imaging (fMRI) to investigate how the brain processes information about
social status in small groups and how perceptions of that status affect
expressions of cognitive capacity. "We started with individuals who were
matched for their IQ," he explained. "Yet when we placed them in small
groups, ranked their performance on cognitive tasks against their peers,
and broadcast those rankings to them, we saw dramatic drops in the
ability of some study subjects to solve problems. The social feedback
had a significant effect."
In the study, subjects from two universities completed a standard test
to establish baseline IQ. The results were not viewed until after a
series of ranked group IQ tasks, during which test takers, in groups of
five, received information about how their performances compared to
those of the other group members.
Although the test subjects had similar baseline IQ scores (a mean of
126, compared to the national average of 100) they showed a range of
test performance results after the ranked group IQ tasks, revealing that
some individuals' expressed IQ was affected by signals about their
status within a small group.
To understand what was happening in the brain during the observed
changes in IQ expression the subjects were divided into two groups based
on the results of their final rank. The highest performers and the
lowest performers then had their brains scanned using fMRI while they
participated in the task.
The researchers observed that all the subjects had an initial increase
in amygdala activation and diminished activity in the prefrontal cortex,
both of which corresponded with a lower problem-solving ability. By the
end of the task, however, the high-performing group showed a decreased
amygdala activation and an increased prefrontal cortex activation, both
of which were associated with an increased ability to solve more
difficult problems.
Additionally, positive changes in rank were associated with greater
activity in the bilateral nucleus accumbens, which has traditionally
been linked to learning and has been shown to respond to rewards and
pleasure. Negative changes in rank corresponded with greater activity in
the dorsal anterior cingulate cortex, consistent with a response to
conflicting information.
Interestingly, neither age nor ethnicity showed a significant
correlation with performance or brain responses but a significant
pattern did emerge along gender lines. Although male and female
participants had the same baseline IQ, significantly fewer women (23
percent) were in the high-performing group.
The findings, reported in the journal Philosophical Transactions of the Royal Society B,
effectively negate the idea that there is a division between social and
cognitive processing in the brain and show that the two areas deeply
interact with each other. They also call into question the idea that IQ
is something that can reliably be measured in isolation without
considering how it is affected within social contexts.
"We don't know how much these effects are present in real-world
settings," co-researcher Kenneth Kishida concluded. "What, exactly, is
society selecting for in competitive learning and workplace
environments? By placing an emphasis on competition, for example, are we
missing a large segment of the talent pool? So much of our society is
organized around small-group interactions... We need to remember that
social dynamics affect not just educational and workplace environments,
but also national and international policy-making bodies, such as the
U.S. Congress and the United Nations."
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